Master in Growth Hacking
PROGRAMME OVERVIEW
What is a Master in Growth Hacking?
Location
Online Learning
IU Applied Sciences, Germany
Learning Method
Online
In English
Duration
2 Years
Take your career to the next level with a Master's Degree in Growth Hacking. IU is the first university to offer a course in Growth Hacking. This programme will teach you how to set your company on track for growth in the digital age. During the study, you’ll learn how to boost business growth through targeted marketing, advanced software and artificial intelligence.
ENTRY REQUIREMENT
Please see the details below to learn more about the Academic and English Entry Requirements for this programme.
Academic Requirements
To be eligible for this programme, you must meet the academic entry requirements. If the qualifications you are taking are not listed, please contact the Admissions Office for further guidance.
- Completed degree from a public or officially recognised university/higher education institution.
- For 120-ECTS programmes, you will need to have 180 ECTS credits.
- At least a “satisfactory” or Grade C equivalent earned in your previous education.
English Requirements
To be eligible for this programme, you must meet the at least one of the english entry requirements. If the qualifications you are taking are not listed, please contact the Admissions Office for further guidance.
- If English is your native language or you graduated from an English-speaking school/university, you don’t need to prove your English skills.
- If English is not the medium of studies or learning in the high school or taken as a 2nd language, then the following requirements applies:
- IELTS 6.0 or
- An equivalent English language qualification
PROGRAMME STRUCTURE
What Will You Learn?
Topics like advanced growth hacking and international consumer behavior will be explored at the beginning of the study. As part of your studies, you will specialise in digital analysis and strategies such as Online and Social Media Marketing and Performance Marketing. You will also be exposed to courses that focus on user experience, such as Web and Mobile Development and User Interface and Experience.
YEAR 1
SEMESTER 1
This programme consists of 6 modules and may be completed in 1 semester. Once the student completed Semester 1, they will proceed to Semester 2 of the studies.
Modules
- Advanced Growth Hacking
- International Consumer Behavior
- Online and Social Media Marketing
- Advanced Research Methods
- Data Driven Marketing
- Project: Growth Hacking Tools
SEMESTER 2
This programme consists of 6 modules and may be completed in 1 semester. Once the student completed Semester 2, they will proceed to Semester 3 of the studies.
Modules
- Performance Marketing
- Design, Lean and Game: Social and Creative Methods
- Digital Analytics and Strategies
- Web and Mobile Development
- Project: Conversion Rate Optimization
- Project: Growth Hack Development
INTRODUCTION TO DIGITAL MARKETING ONLINE COURSE
In Year 1 of this programme, we also offer you an online course in Introduction to Digital Marketing from Purwadhika.
Modules
- Understanding Digital Marketing Principles
- Social Media 101
- Content Marketing & Storytelling
- Digital Asset Development
- Search Engine Optimization 101
- Google Ads 101
- Facebook & Instagram Ads 101
- Customer Relationship Management
- Google Analytics & Social Media Analytics
- Digital Marketing New Technology
- Digital Project Management & Budgeting
- Individual Presentation, Summary & Closing
YEAR 2
SEMESTER 3
This programme consists of 4 modules and may be completed in 1 semester. Once the student completed Semester 3, they will proceed to Semester 4 of the studies.
Modules
- User Interface and Experience
- Seminar: Previous and Current Growth Hacks
- Elective A
- Elective B
SEMESTER 4
This programme consists of 1 module and may be completed in 1 semester. Once the student completed Semester 4, they will receive a degree from International University of Applied Sciences in Germany.
Modules
- Master Thesis
DIGITAL MARKETING ONLINE BOOTCAMP (JOB CONNECTOR)
In Year 2 of this programme, we also offer you a Digital Marketing Online Bootcamp from Purwadhika. After receiving the Job Connector certificate, you are eligible to work while pursuing a degree.
Modules
- Digital Marketing Foundation
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Paid Media & Digital Ads
- Data Collection, Analytics, and Reporting
- Content Marketing Workflow
- Search Engine Optimization (SEO) Workflow
- Social Media Marketing (SMM) Workflow
- Paid Media & Digital Ads Workflow
- Data Collection, Analytics, and Reporting
- Workflow SEO Specialist
- Social Media Specialist
LEARNING METHOD
Choosing Optimal Learning Method To Get The Best Learning Outcomes.
We are committed to provide best learning environment and materials. As a result, there is only one learning method offered, which is online. Allowing you to develop and gain the experience and skills that will underpin your future career. However, if you chose to finish the last year or semester of this programme in IU Germany, we’ll help you with the admission process.
TUITION FEE
Annual Tuition Fees
Our course fees allow us to maintain the quality of our degree, find out how much the tuition fees are for Year 1 and Year 2 below. Note that the fees may be subject to an increase on an annual basis.
YEAR 1
Starting From
€3260
+/- Rp55,000,000
*Tax and registration fee are not included
*Amount depends on the duration of study
*Amount is subject to change
YEAR 2
Starting From
€3556
+/- Rp60,000,000
*Tax and registration fee are not included
*Amount depends on the duration of study
*Amount is subject to change
Payment Options
Pay 2 Years in Advance
Payment for 2 years in advance is made upfront by following the current applicable fee. This method is available for registration with normal and promotional pricing.
Annual Payment to Purwadhika
Payment is made annually directly to Purwadhika by following the current applicable fee. This method is available for registration with normal and promotional pricing.
Installment via our Financing Partner up to 18x
We also offer you installment options up to 18x via our Financing Partner - Danacita. This method is available for registration with normal and promotional pricing.
INTAKE SCHEDULE
Be a part of Purwadhika College and get an international degree fast track with Job Connections at 1000+ Purwadhika’s Hiring Companies across Asia.
You can apply any time throughout the year for the next intake or a future start date if you are planning ahead. We offer 3 main intakes per year, for both Bachelor’s and Master’s Degree. Please check below for details.
PROGRAMME FAQ
Got any questions about our programme?
Here are some frequently asked questions that might help you understand our programme more. If you still have further inqueries, please contact our Admission Office.
How long is this programme?
The duration of this programme is 1-2 years in total, depending on the major.
Therefore the pathway is as follows; 1-2 semesters in Purwadhika College + 1-2 semesters in IU Applied Sciences = Germany Master’s Degree. Or you can choose to complete your degree online. On a global scale, Germany holds some of the world’s most prestigious universities and is state recognized and Purwadhika College is offering you the opportunity to get a degree from this highly reputable institutions.
Is this program available for International Students?
Yes, this program is available for International Students. If you are an International Students and require more assistance, please do contact our admission team.
Is there any scholarship opportunities are available?
Purwadhika College recognizes student excellent through an array scholarship opportunities. Scholarship opportunities will be updated frequently in this website. Visit the News page to find out about scholarships and grants that you may be eligible for.
Can I pay in several installments?
Yes, we offer annual installments option. However, if you require longer installments period, you may submit a request to Danacita. Payment plans will be shown to the students during the admission process to help students’ decision making process. Please note that there might be slight pricing changes depending on the dollar rate.
I have more questions about the programme. Who can I contact?
If a key contact is available for a programme, it will be noted under the Details section of the program page. If a key contact is not available for a programme, reach out to our admission team for more information.
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